الرئيسية › دليل الباحثين › Anouar Bouima

Anouar Bouima

الانتماء : University Ferhat Abbas of Setif

• 2منشورات (انتماء جزائري)
• 2مجموع المنشورات
• 0الاستشهادات

OpenAlex

مجالات البحث

• Consumer Behavior in Brand Consumption and Identification
• Digital Marketing and Social Media
• Marketing and Advertising Strategies

المنشورات (2)

• The Impact of Influencer Credibility on Brand Engagement: The Mediating Role of Perceived Value in a Digital Context: a Case Study of Iris Brand in Algeria
  2025 · Science Education and Innovations in the Context of Modern Problems
• Exploring the effect of brand image on e-WOM through brand value: Evidence from Condor in the Algerian Home Appliance Market
  2025 · The International tax journal

مجلات النشر

• Science Education and Innovations in the Context of Modern Problems × 1
• The International tax journal × 1

المؤلفون المشاركون

• Khaled Redjem

البيانات البيبليوغرافية مصدرها OpenAlex (قاعدة مفتوحة).