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Home › Researcher directory › Jean Perrien

Jean Perrien

Affiliation : Université du Québec à Montréal

  • 1Publications (affiliation in Canada)
  • 60Total publications
  • 1337Citations
  • 17h-index

Research profile

Jean Perrien has 1 indexed publication (2003). Their work appears in “Canadian Journal of Administrative Sciences / Revue Canadienne des Sciences de l Administration”. Their most cited article, “Les déterminants de la fidélité des clients commerciaux dans l'industrie bancaire canadienne” (2003), has been cited 28 times. Their work is co-authored with at least 1 researcher.

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Research areas

  • Customer Service Quality and Loyalty
  • Marketing and Advertising Strategies
  • Banking Sector Performance and Management
  • Consumer Behavior and Marketing Influence
  • Technology Adoption and User Behaviour

Publications (1)

Co-authors

Bibliographic data from OpenAlex (open database).

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