Home › Researcher directory › Hind Settou

Hind Settou

Affiliation : Mohammed V University

• 4Publications (affiliation in Morocco)
• 6Total publications
• 3Citations
• 1h-index

OpenAlex

Research profile

Hind Settou has 4 indexed publications (2024–2025). Their work appears mainly in “Lecture notes in networks and systems”, “Revue Marocaine de Recherche en Management et Marketing” and “Salud Ciencia y Tecnología - Serie de Conferencias”. Their work is co-authored with at least 1 researcher.

Is this you? Get your research seen

Create your free DzCademia profile and add your articles: they will show up more easily on Google and in AI assistants like ChatGPT, so more people can read and cite your work.

Create my free profile Add my publications

Research areas

• Digital Marketing and Social Media
• Consumer Behavior and Marketing Influence
• Consumer Behavior in Brand Consumption and Identification
• SMEs Development and Digital Marketing
• Media and Digital Communication

Publications (4)

• The Electronic Opinion Leader’s Contribution to Changing Subscribers’ Attitudes
  2025 · Lecture notes in networks and systems
• FROM DIGITAL INFLUENCE TO PURSHASE : HOW DO E-INFLUENCERS IMPACT MOROCCANS’PURSHASING DECISIONS ?
  2025 · Revue Marocaine de Recherche en Management et Marketing
• The digitalization of social influence practices in Morocco and its effect on attitudinal change and purchase behavioral intention
  2024 · Salud Ciencia y Tecnología - Serie de Conferencias
• The Digitalization of Social Influence Practices in Morocco and Its Effect on Attitudinal Change and Purchase Behavioral Intention
  2024 · Information systems engineering and management

Publication venues

• Lecture notes in networks and systems × 1
• Revue Marocaine de Recherche en Management et Marketing × 1
• Salud Ciencia y Tecnología - Serie de Conferencias × 1
• Information systems engineering and management × 1

Publications per year

• 20252
• 20242

Co-authors

• Amina Aomari

Bibliographic data from OpenAlex (open database).